Tommy Hilfiger Takes Prep Home to The Plaza for Spring 2027
Gigi Hadid opened, Romeo Beckham closed and Kate Moss walked as Tommy Hilfiger staged a New York homecoming in the Plaza Hotel's Palm Court.
There are few more New York settings than the Plaza Hotel, and few more New York designers than Tommy Hilfiger. For Spring/Summer 2027, the two finally met, with Hilfiger staging a homecoming show across the hotel's Palm Court and Terrace Room during New York Fashion Week.
Prep, remixed
"For 40 years, I've been inspired by the style of New Yorkers, how the people of the city take the classics and make them their own," Hilfiger said. The collection did exactly that, taking American prep and running it through '90s nostalgia, androgynous tailoring and a bright palette of red, white and blue with shots of vivid yellow and green.
Standout looks
- colour-blocked rugby dresses
- Oxford shirts in Ithaca stripes and tartan Ivy League blazers
- polos in both oversized and shrunken proportions
- high-cut chino shorts with denim-style twisted seams
- faded flag motifs on suede and silk-cashmere
- '90s-inspired sneakers, boat shoes, penny loafers and leather pool slides
The cast
In true Tommy fashion, the show doubled as entertainment. Gigi Hadid opened, Romeo Beckham closed, and Kate Moss, BLACKPINK's JISOO and Camila Cabello were part of the cast, with The Matt Jones Orchestra providing the soundtrack and Slayyyter performing the finale.
Why it matters
Preppy dressing never really goes away, but it is enjoying a strong moment as shoppers move towards classic, wearable pieces. Hilfiger, who helped define '90s prep the first time round, is well placed to cash in. Spring 2027 pieces typically reach stores in early 2027; check tommy.com for Australian availability.